Promo Pathway Program 2019-2020
Gain Insider Access with a Career in Entertainment Promotions & Marketing Production
Promo Pathway is the nation’s first accredited on-air promotions training program, produced in partnership with PromaxBDA and with the generous support of PromaxBDA Leadership Through Diversity partners. This one-year immersive program provides emerging talent with hands-on education and training designed to help launch a career in entertainment marketing and promotions, advertising, in television and media.
Interactive courses include a combination of writing, editing, production, and design, taught by leading industry professionals. Students learn how to assess television and digital content, create graphic content, and implement audio and visual techniques to create compelling promotional campaigns. The program offers many opportunities for you to access one-to-one coaching and professional development, plus earn internships at major networks, studios and agencies.
How to Apply
Our program has a vetting process that includes an Application and an Interview. The interview will be done in person and scheduled after the application is submitted. Please submit an application to be considered for the Promo Pathway Program at Santa Monica College. We are looking for students interested in developing their technical and professional skills for the Television Marketing Industry. We expect students to commit to a full year curriculum that will guarantee a seat in all 9 program courses.
Submit Application for the Promo Pathway Program
Interview Period: April - June 2019 Promo Staff will schedule an Informational Interview
- Attend our Information Session, April 16 @ 5:30pm- 7pm, Center for Media & Design 203
- Finalist will be invited to participate in a Finalist Interview Event - TBD
The semester begins August 27, 2019, PP Program Timeline 2019-2020
All students accepted into the program will be full-time students at Santa Monica College for the Fiscal Year 2019-2020. The application period will close on June 14, 2019. Begin Application Here