Administration

Marketing

 

The SMC Marketing and Communications Department provides award-winning strategy and design services to the Santa Monica College community. This site provides the tools, artwork, and guidelines to help us all create a powerful and consistent brand image that is readily recognizable by our audiences.

We’re here to help you! Our services may range from initial design concepts and communications strategy to layout; file preparation; photography and editorial/copywriting assistance; and printing coordination of all your promotional materials.

We take an institutional communications approach as a collaborative, service-oriented department. We consider accessibility, consistency, plain language, and user-friendly design.

Submit a Marketing Request

Services

  • Branding and Logos
  • Communication/Posting
  • Creatives/Graphic Design for Print and Digital
  • Photography
  • Social Media and Digital Marketing
  • Website Design and Accessibility
  • Writing and Editing

For more information, visit Style Guide, Social Media Guide, or Web Guide.

Awards

Here are some of the awards SMC has won from these organizations:

2020

Community College Public Relations Organization (CCPRO)

  • 1st Place, Note/Card/Invitation, "SMC Foundation Holiday Card"

  • 1st Place, Commencement Program, "2019 Graduation Program"

  • 2nd Place, Media Story, "Food Security at SMC"

  • 2nd Place, Note/Card/Invitation, "90th Anniversary Invite"

  • 3rd Place, Logo Design, "90th Anniversary Logo"

  • 3rd Place, News Release, "Hesham Jarmakani Wins Jack Kent Coke Foundation Scholarship"

2019

Community College Public Relations Organization (CCPRO)

  • 1st Place, Folder
  • 1st Place, Direct Mailer/Postcard/Flyer
  • 1st Place, Commencement Program
  • 2nd Place, Class Schedule, Division B
  • 3rd Place, Social Media Marketing

National Council for Marketing & Public Relations (NCMPR)

  • 1st Place, Notes/Cards/Invitations, "90th Anniversary Invite"
  • 1st Place, Communication Success Story or Crisis Communication, "Woolsey Fire"
  • 3rd Place, E-Newsletter, "SMC In Focus"
  • 3rd Place, Video Shorts-Single, "SMC Promise Program"

2018

Community College Public Relations Organization (CCPRO)

  • 1st Place, Photography
  • 2nd Place, Commencement Program 
  • 3rd Place, Website
  • 3rd Place, Class Schedule Division B 

National Council for Marketing & Public Relations (NCMPR)

  • 1st Place, Brochure-Booklet, "Care and Prevention Team Reference"
  • 2nd Place, Academic Catalog 2018-19
  • 3rd Place, Photography - Unmanipulated, "Global Motion Dance"
  • 3rd Place, Promotional Brand Video - Short Form, "2018 Graduation Highlights"
  • 3rd Place, Electronic Newsletter, “SMC in Focus”

2017

Community College Public Relations Organization (CCPRO)

  • 1st Place, Online Newsletter “SMC in Focus”
  • 1st Place, Social Media Management
  • 1st Place, Photography
  • 1st Place, Folder

National Council for Marketing & Public Relations (NCMPR)

  • 1st Place, Social Media, Instagram 

2016

Community College Public Relations Organization (CCPRO)

  • 1st Place, Notecard/Invitation
  • 1st Place, Commencement Program
  • 2nd  Place, Social Media Management 
  • 2nd Place, News Release
  • 2nd Place, Online Newsletter
  • 3rd Place, Brochure 

 National Council for Marketing & Public Relations (NCMPR)

  • 2nd Place, Folder 
  • 3rd Place, “SMC in Focus” 

2015

Community College Public Relations Organization (CCPRO)

  • 1st Place, Brochure
  • 2nd Place, News Release
  • 2nd Place, Class Schedule
  • 3rd Place, Class Schedule

Past

  • 2000 – 1st Place, Class Schedule (CCPRO)
  • 1998 – 1st Place, Class Schedule (CCPRO)
  • 1997 – 1st Place, Class Schedule (CCPRO)
  • 1996 – 1st Place, Class Schedule (NCMPR Paragon)
  • 1995 – 1st Place, Class Schedule (NCMPR Paragon)
  • 1994 – 1st Place, Class Schedule (NCMPR Paragon)
  • 1993 – 1st Place, Class Schedule (NCMPR Paragon)
  • 1992 – 1st Place, Class Schedule (NCMPR Paragon)
  • 1990 – 1st Place, Class Schedule (NCMPR Paragon)